Downtown State College is about to get a little more vibrant with the opening of Town Pride, a new retail destination that celebrates community connection through unique merchandise and meaningful giveback programs. Owned by local entrepreneur Lisa Farren, Town Pride is more than just a store—it’s a place where shoppers can show their love for State College while supporting local organizations.
“As a longtime retailer, I envisioned bringing the State College community together by offering unique merchandise while providing local organizations with a platform to showcase their missions through apparel and accessories. Our commitment to giving back aligns perfectly with the vibe of our town”, Farren explained.
Lisa’s vision for Town Pride was inspired by her passion for bringing people together. The store features a carefully curated selection of apparel, home goods, and gifts, each reflecting the unique spirit of the town. Beyond offering one-of-a-kind merchandise,
This commitment to community engagement started last fall when Lisa operated a pop-up shop on East Calder Way. That experience underscored the demand for more retail options downtown and solidified the idea that Town Pride could contribute something special to the district’s thriving shopping scene. Now, with a permanent location, the store aims to complement the many fantastic businesses already making downtown a go-to shopping destination.
Giving Back to State College
As part of its first community initiative, the store is partnering with a small group from the Leadership Centre County program to collect donations for the State College Food Bank. Shoppers can take part in this effort during the Grand Opening weekend (April 5 & 6)—anyone who donates $20 or brings $20 worth of food donations will receive 20% off their first purchase. As part of the celebration, Town Pride will also participate in Downtown State College’s First Friday event on April 5, offering a festive shopping experience alongside other local businesses.
A Proud, Woman-Owned Business
Town Pride is proud to be the first franchise location of this growing brand, bringing its signature community-focused retail model to downtown State College. As a woman-owned business, Town Pride is committed to supporting small and family-owned manufacturers, sourcing Made in the USA products whenever possible.
With its strong commitment to community, sustainability, and local partnerships, Town Pride is set to become a must-visit destination in downtown State College. Be sure to stop by during the Grand Opening on Saturday, April 5 from 10am to 5pm, to shop with purpose and support a business that gives back!
Visit Town Pride in downtown State College and follow along for updates on future community initiatives and exclusive merchandise.